GML 2025: Search Ads Integrated into AI Mode Responses
Google is experimenting with integrating Search ads directly into responses in AI Mode. Instead of displaying…
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PPC News: Search
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PPC News Feed is your go-to source for the latest updates on Search campaigns. No more juggling multiple sources. We gather all the updates, so you don’t have to.
GML 2025: Ads in AI Overviews Are Expanding to Desktop
Google is bringing ads in AI Overviews to desktop devices. This rollout follows the mobile launch in 2024 and…
Rare Google Ads Bug Inflated CTR Metrics
Google has confirmed a rare reporting bug in Google Ads that led to over-reported CTRs, in some cases showing…
New Vehicle Top Ads Format in Google Ads
Dario Zannoni shared that a new ad format, Vehicle Top Ads, has surfaced on the Google Ads support. A help page…
Google Tests “Featured Results” Ad Label in Search
Khushal Bherwani shared that Google is now testing a “Featured Results” header for grouped search ads, similar…
Google Drops New Support Pages for AI Max Search Campaigns
Google Ads has published new support pages for AI Max for Search campaigns and Final URL Expansion (beta). These…
Google Tests Grouping Ads with Bigger ‘Sponsored Results’ Header in Search
Google is testing a new way to present Search ads in its search results. Now, it is grouping all search ads…
Shared Budget Option Now Available in Campaign Settings
Saquib Syed spotted a revamp in Google’s campaign settings. The Budget section now includes an option for…
Google Tests “Read Reviews” Extension in Local Search Ads
Anthony Higman updated that Google is testing a “Read Reviews” ad extension as a part of local ads, giving users…
AI Max for Search Campaigns Officially Introduced
Google Ads has officially introduced AI Max for Search campaigns, previously known as Search Max, a new…