AI Mode Tests Serving Regular Search Campaigns
Google is now serving regular pure Search campaigns with restrictive match types in AI Mode, according to…
Browsing Tag
PPC News: Search
571 posts
PPC News Feed is your go-to source for the latest updates on Search campaigns. No more juggling multiple sources. We gather all the updates, so you don’t have to.
‘What Customers Love’ Summary Now Showing on Desktop
Google is now testing a new “What customers love” section in Search ads on desktops, a feature…
Google Tests Restrictive Match Types in AI Mode
Google has begun testing restrictive match types for regular Search campaigns in AI Mode. This small experiment…
Google Tests AI Generated Review Summaries Again
Google is testing AI-generated review summaries in Search ads. This enhancement could give users an at-a-glance…
Shopping Ads Now Showing in AI Mode
Google is now displaying Shopping ads within AI Mode results. Two different formats were spotted: This…
Automated Promotion Assets Launched in Google Ads
Google Ads has introduced a new account-level automated asset called Automated promotions. This feature allows…
Microsoft Renames AI Max Text Guidelines to Text Guardrails
Microsoft has renamed its AI Max Text Guidelines to Text Guardrails in both the AI Max search campaign flow and…
Troubleshoot Performance Fluctuations Help Pages Updated
Google Ads has released new documents to help advertisers troubleshoot performance fluctuations and changes…
Swipeable Categories Tested in Google Search Ads
Google is testing swipeable categories in paid text ads. This feature allows users to swipe through a carousel…
“Book Online” Buttons Expand to Search and Performance Max
Google is expanding the “Book Online” button through Reserve with Google partner integration to…