AI Performance Explanations in Google Ads
A new update reveals that AI Performance Explanations are being rolled out in Google Ads. It shows on the…
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PPC News: Performance Max
308 posts
PPC News Feed is your go-to source for the latest updates on Performance Max campaigns. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Google Launches NotebookLM to Help Agencies Pitch Performanc
Google has started emailing agencies about a dedicated NotebookLM designed to help them pitch Performance Max…
Google Changes Performance Max Product Reporting
Google is changing how Performance Max product reports work. Starting June 15, 2026, product reports pull data…
Performance Max Introduced Theme Library
Google has expanded the Apply theme to asset group feature in Performance Max with a new Theme Library. When the…
Google Ads Launches Asset Group Theming for PMax
Google Ads has introduced Asset Group Theming for Performance Max campaigns. This new feature enables users to…
“Apply Theme to Asset Group” in Performance Max
A new option called Apply theme to asset group has been spotted in Performance Max. Advertisers now see…
Audience Reporting Expands Insights in Performance Max
The Audience report in Performance Max has received a significant update. Advertisers can now access key…
Google Ads Offers Free Ad Credit for Performance Max
Google is now providing free ad credits to encourage advertisers to explore Performance Max campaigns. This…
Google Launches PMAX Channel Diagnostics
Google has launched a new feature within the Channel Performance section under Insights & Reports in…
Microsoft Introduces Performance Max Experiments
Microsoft has introduced two new experiment types for Performance Max campaigns. Advertisers can now utilize an…