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YouTube Media Buying Launched via Activation Partners

YouTube logo above the words "Activation Partners," with illustrated browser windows and a play button icon—perfect for YouTube media buying—in front of a large pink circle.

YouTube is launching the Activation Partners program, connecting brands and agencies with trusted third-party partners skilled in buying strategies and campaign management.

YouTube logo above the words "Activation Partners," with illustrated browser windows and a play button icon—perfect for YouTube media buying—in front of a large pink circle.

This helps advertisers maximize results on YouTube campaigns with expert support.

Currently, there are only 4 activation partners listed:

A grid of four cards features logos and descriptions for Channel Factory, MiQ Digital, Pixability, and Zefr—Activation Partners offering streamlined YouTube media buying, with links to visit their websites and contact each partner.

Learn more about the program here: We’re launching the new YouTube Activation Partners program.

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