Shopping Ads Now Showing in AI Mode
Google is now displaying Shopping ads within AI Mode results. Two different formats were spotted: This…
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PPC News
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PPC News Feed is your hub for the freshest updates in the ever-evolving world of Pay-Per-Click advertising. We sift through the sources so you save time and stay informed effortlessly.
Google Tag Gateway for Advertisers Exits Beta on Akamai and Fastly
The Google tag gateway for advertisers has exited its beta phase with Akamai and Fastly. This change means the…
YouTube Creator Partnerships Analytics Adds Reach Metrics
YouTube Creator Partnerships has introduced new Reach metrics under the Analytics tab. These metrics…
Bumper Ads Redefined as 5 to 6 Seconds Long
Google has redefined the specifications for bumper ads through recent changes on the official Google Ads help…
Hotel Campaigns Can Now Target Regions and Cities
Google Ads has updated its guidance, allowing Hotel Ads campaigns to target and exclude specific geographic…
Automated Promotion Assets Launched in Google Ads
Google Ads has introduced a new account-level automated asset called Automated promotions. This feature allows…
Business Agent Can Now Be Enabled From Shopify
Google has updated its Business Agent help page to let Shopify merchants enable the AI powered shopping…
Microsoft Renames AI Max Text Guidelines to Text Guardrails
Microsoft has renamed its AI Max Text Guidelines to Text Guardrails in both the AI Max search campaign flow and…
Lookalike Segments Expand to Video Campaigns
Google Ads is expanding Lookalike segments to Video campaigns, giving advertisers another campaign type where…
Troubleshoot Performance Fluctuations Help Pages Updated
Google Ads has released new documents to help advertisers troubleshoot performance fluctuations and changes…