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Google Search Tests New ‘For You’ Label in Product Grids

May 26, 2026

Google search results page for "custom water bottles" showing images and prices of various customizable water bottles in different colors, shapes, and styles, with options to add logos or personalized designs.

Google is testing a new “For you” label. It shows in the right panel under the Sponsored section.

Google search results page for "custom water bottles" showing images and prices of various customizable water bottles in different colors, shapes, and styles, with options to add logos or personalized designs.

This update was shared by Brodie Clark and Barry Schwartz.