In September, Google launched the YouTube TV Sports Lineup. Now, it has expanded these sport-related advertising opportunities with two new reserved media placements:
- Women’s Live Sports Lineup: Covers pro & collegiate women’s basketball, soccer, tennis, golf, softball, and more.
- College Sports Lineup: Covers men’s college football and basketball.
The available ad formats for these placements include bumpers, as well as 15-second, 30-second, and 60-second non-skippable ads.
However, advertisers should be aware of content restrictions. Ads related to gambling, religion, sexual health, and alcohol may face underdelivery, and some broadcast categories are also restricted.
Read the official help pages here: