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“Ads Funded By” Now Visible for Every Google Ad

May 15, 2025

A Google search results page for "Acquire" with a Google Ads-funded ad at the top. A "My Ad Center" popup reveals ads transparency details, including verification, reasons for seeing the ad, and a partially visible map at the bottom left.

Anthony Higman has shared that Google has started showing the “Ads Funded By” information across all ads in the Ads Transparency Center, not just political ones.

This follows the transparency update annouced two weeks ago, when Google confirmed it would start displaying advertiser payment information more broadly.

A Google search results page for "Acquire" with a Google Ads-funded ad at the top. A "My Ad Center" popup reveals ads transparency details, including verification, reasons for seeing the ad, and a partially visible map at the bottom left.