Dario Zannoni discovered a new attribute for product feeds. Google Ads have introduced a new [video_link] attribute.
This feature allows merchants to upload product-specific videos showcasing the product, with up to 10 videos per item.
Notably, direct video links are required, as YouTube URLs are not supported.
While it’s unclear if these videos will appear in Shopping ads, this update may enhance video placements in campaigns like Performance Max or Demand Gen.
Read more on the Merchant Center help page: Video link [video_link].
