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Demand Gen Now Offers Total Campaign Budget Setting

Screenshot of a budget and dates form for a Demand Gen campaign. The form asks for the Total Campaign amount in CZK, start date, and end date options. The end date can be specified by duration (e.g., 2 weeks) or by selecting a specific date.

Tomáš Končický has discovered that Google has rolled out a new feature for Demand Gen campaigns, allowing advertisers to set a budget for the entire campaign duration, in addition to the daily budget option

By setting a total campaign budget, users can ensure their ads are delivered consistently throughout the campaign period without needing to monitor daily spending closely.

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