Your One-Stop Source for the Latest PPC News
Your One-Stop Source for the Latest PPC News

Audience Recommendations No Longer Available Within Insights

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Google has removed the audience recommendations feature from the Insights tab in Google Ads.

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Screenshot from Joe Martinez’s video “Google Ads Audience Insights

This change leaves advertisers without automated suggestions for targeting specific audiences. 

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This news was highlighted by Melissa L Mackey and Adriaan Dekker.

UPDATE #1: It appears to be a bug affecting specific accounts, as other PPC marketers can still see this section on the Insights page.

UPDATE #2: Ginny Marvin confirmed, that Audience Insights are not going to be removed. The feature not appearing for some accounts is caused by a glitch and Google is working on it.

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