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Google Is Testing Black Sitelinks

A Google search engine results page features a sponsored ad from JD Sports, with black sitelinks showing steep discounts: up to 50% off on footwear, 60% off on women's clothing, and 50% off on menswear. A red arrow draws attention to the testing of the fantastic footwear offer.

Google is experimenting with the color of sitelinks within ads on the search results page.

This change aims to enhance ad visibility and potentially increase user click-through rates.

The updated color for this test displays sitelinks in black.

This news was spotted by Scott Carruthers and Alex Pegg

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