Company Size & Job Titles As Targeting Options in Microsoft Advertising
In the US and Canada, targeting options for in-market audiences based on company size and job titles have been…
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PPC News: February 2024
68 posts
Explore PPC news published in February 2024 all curated for you to save time and stay in the loop in the ever-evolving PPC world.
Enhanced Conversions Launched In Microsoft Advertising
Microsoft is introducing Enhanced conversions, a beta tool for advertisers in the Americas and Europe, with a…
Audience Insights For Videos
Patrick Gehn spotted audience insights for videos in the Asset Library. For the insights to be displayed, the…
Introducing Audience Customer Types
Dario Zannoni discovered a help page dedicated to an upcoming feature called “Audience customer…
‘Raise Your Budget’ Recommendation Leveraging Search Trends
Google Ads has rolled out a new feature that integrates search trends into a recommendation card called…
Select All/Clear All Buttons for Column Modification
Just a week after initial updates to the column configuration were observed, Google is now experimenting with an…
AI-Driven Changes For Search Ads
Google has made an official announcement about AI-driven enhancements to its Search ads. The company discovered…
Layout Update for Column Modification
When modifying columns, the main part of the configuration is divided into three sections: The prominent part is…