Using Feed Images for Performance Max
Google has published information that Performance Max campaigns can use images from the product feed and thus…
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PPC News: August 2023
42 posts
Explore PPC news published in August 2023 all curated for you to save time and stay in the loop in the ever-evolving PPC world.
New Insights in Video Analytics
Video analytics in Google Ads got new statistics, audience retention by gender, creative or device. The news was…
Vehicle Ads upgrade to Performance Max
Vehicle Ads campaigns created with Smart Shopping Campaigns will be automatically upgraded to starting in…
Trademark Rejection Form
In June 2023 an amendment was published to policies regarding Trademarks. It is now in effect and in the event…
Performance Shifts in Insights
Adriaan Dekker pointed out a new Performance Shifts report in the Insights section on the account level showing…
Smaller Skip Button for Video Ads
YouTube is testing a new ad skip button. Compared to the original version, it is much smaller, more transparent,…
Enhanced Video Ad Label
In June appeared the function video enhancements. If the video is enhanced, the video ad is marked with the text…
AI Assistant Available in the Online Interface
In Google Ads, an AI assistant has appeared as part of help in the account to help with questions about Google…
Demand Gen Beta Now Available
Google has confirmed that Discovery campaigns are indeed ending and will be replaced by Demand Gen campaigns…
QR Code in Call Extensions on Desktop
On desktop, a new layout call extension has started to appear. Clicking on the subtle offer at the end of the ad…