PPC News2026-09Microsoft AdvertisingMicrosoft Excluded Content Terms Now Available to Everyone Microsoft has removed the limited release restriction for Excluded content terms within its Microsoft…September 26, 2026
PPC News2026-09EcommerceGoogle AdsGoogle CSS Product Pages Get Rating and Review Count Attributes Google Merchant Center has introduced new attributes for CSS product pages, allowing CSS partners to submit…September 25, 2026
PPC News2026-09Google AdsGoogle Tests URL Breadcrumbs for Sitelinks in Ads Google is testing the use of URL breadcrumbs for sitelinks displayed in sponsored search ads. The inclusion of…September 25, 2026
PPC News2026-09Microsoft AdvertisingFavicons Spotted in Bing Shopping Ad Results Bing is testing the inclusion of favicons in Shopping ad results. This change, if rolled out widely, would mark…September 25, 2026
PPC News2026-09Google AdsAI Mode Now Displays Sponsored and Organic Products Google is testing a new AI Mode that presents sponsored ads and organic product listings together in one…September 25, 2026
PPC News2026-09Google AdsUpdate to Gambling and Games Policy for Slovenia Starting October 1, 2026, Google’s Gambling and Games policy for Slovenia will be updated. The new policy…September 24, 2026
PPC News2026-09Microsoft AdvertisingMicrosoft Ads API Adds Search Term Landing Page Report and PMax Device Exclusions Microsoft Advertising’s recent API update introduces several enhancements, particularly for tool builders…September 24, 2026
PPC News2026-09Microsoft AdvertisingMicrosoft’s Optimization Experiments Now Available for Shopping, Audience and Performance Max Microsoft Advertising has expanded Optimization experiments to include Shopping, Audience, and Performance Max…September 24, 2026
PPC News2026-09Google AdsCustomer Match Adds IP Address and Timestamp Matching Google Ads Customer Match has introduced two new keys for matching customer data: IP Address and Timestamp.…September 24, 2026
PPC News2026-09Google AdsDemand Gen Turns On VTC Optimization by Default Newly created Demand Gen campaigns in Google Ads will now have view-through conversion (VTC) optimization…September 23, 2026