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Holiday Campaigns Enhanced with New AI Tools in Google Ads

Text graphic with “Gemini Omni FAQ” and “Creative Drop” featuring a disco ball as the letter “o”; subtitle reads “Fresh news and product features.” White background.

Google has introduced Creative Drop #2, featuring fresh AI-powered tools to enhance holiday campaigns. 

AI Campaign Translation allows advertisers to localize campaigns in 15 languages directly within Google Ads, streamlining the process with integrated translation and review workflows.

The Multimodal capabilities in Asset Studio enable users to transform everyday product images into festive scenes, maintaining brand compliance and capturing the holiday spirit. 

Additionally, using the updated Gemini model in Asset Studio, advertisers can convert static images into 15-second YouTube video ads, optimizing these assets with A/B testing.

Find the official announcement here: Bring Your Holiday Campaigns to Life with Google AI | Creative Drop #2.

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