60-Second Non-Skippable Video Ads for CTV
Google Ads has introduced a new option under Premier reach for video reservation, allowing non-skippable…
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PPC News: Video
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PPC News Feed is your go-to source for the latest updates on Video ads on YouTube. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Attributed Branded Searches Available Globally
Advertisers can now access Attributed Branded Searches as a global reporting metric in Google Ads. This feature…
Insights Finder Offers Deeper YouTube Trending Insights
At Cannes Lions 2026, Google has announced improvements for Insights Finder for advertisers in the U.S., a tool…
Shorts Ads Actions Added To Columns in Google Ads
Google Ads has introduced a new reporting column for Shorts ads actions in the campaign column selector. …
Gemini to Enhance Demand Gen Campaigns on YouTube
Google’s Gemini will soon provide insights to help optimize Demand Gen campaigns on YouTube to offer…
Real-Time Shorts Ad Previews
Google Ads now offers real-time Shorts ad previews for Video View Campaigns (VVC) and Video Reach Campaigns…
Co-Viewing Measurement for YouTube CTV Spotted Live
Google has introduced co viewing measurement for advertisers evaluating YouTube reach on Connected TV, helping…
YouTube Earns Industry’s First MRC Accreditation for Shorts
YouTube has received brand safety accreditation from the Media Rating Council (MRC) for the sixth consecutive…
Checkout Links Expand to Demand Gen
Google has announced the expansion of Checkout Links to Demand Gen campaigns, streamlining the purchase…
YouTube Ads Now Feature Brand Carousels
YouTube is testing brand carousels within video ads, expanding how advertisers can showcase multiple brands when…