Lead Form Assets Receive Broader Eligibility Update
Google has updated its Lead Form assets documentation, removing the $50,000 advertising spend requirement. This…
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PPC News: Search
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PPC News Feed is your go-to source for the latest updates on Search campaigns. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Google Tests Read More Links in Mobile Search Ads
Google appears to be testing a Read more link within mobile Search ads, allowing users to expand longer ad…
Google Ads Tests Favicons In Sponsored Results Sitelinks
Google is testing the inclusion of favicons in the sitelinks area of Search Ads. Traditionally, favicons appear…
Travel Campaign Placements Unified into Search Campaigns
Search campaigns for Travel are now expanding to include Things to Do and Events verticals in open beta. With…
Examples Added for Text Customization and Final URL
Google has started showing visual examples for Text Customization and Final URL Expansion directly in the Google…
Google Showcases ‘Hide Sponsored Results’ in Shopping Ads
Google has introduced the ‘Hide sponsored results’ option for Shopping ads, a feature that was…
SMS Joins Message Asset Lineup in Google Ads
A new messaging option has been introduced in Google Ads, allowing SMS messages to join WhatsApp, Messenger, and…
Search Ads Shows “Visit Site” Button
A new “Visit Site” button has been added to Google’s Search ads on desktop, appearing on the…
Google Tests New Window Icon for Search Ads
Google is testing a “blank page” icon next to sponsored result URLs in Search. Clicking the icon…
AI Generated Summaries Under Ad Descriptions
Google is testing the placement of AI-generated summaries in Google Ads sponsored results, positioned just below…