Bing Tests QR Code Extension in Sponsored Ads
Bing is now testing a “Scan to Call” QR code extension within its sponsored local ads, providing a…
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PPC News: Local
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PPC News Feed is your go-to source for the latest updates on advertising local brick-and-mortar businesses. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Google Removes Featured Professionals from LSA Ads
Starting in October, Google will no longer display the Featured Professionals section in Local Service Ads. The…
Google Merchant Center Adds Store Address Attribute
Google Merchant Center has introduced the store address [store_address] attribute, which is now required for…
Phone Number Appears on Hover in Local Ads
Google appears to be testing a change to Local Ads that hides the advertiser’s phone number by default. …
LSA Now Lets Users Message Up to 6 Businesses
Google’s Local Services Ads (LSA) have added the Request Multiple Opinions feature. Users can now send the…
Merchant Center Drops Impressum Requirement for Local Listings in DACH
Merchants in Austria and Germany will no longer need to provide an impressum URL for local inventory ads and…
Google Tests ‘Sponsored Places’ as Vertical Cards
Google is testing a new Sponsored Places section design in its search results, showing businesses in vertical…
Performance Max Adds “Google Business Profile” Landing Option
Google Ads’ Performance Max campaigns now feature two distinct landing page options: Advertisers can…
Store Sales Coming to Google’s Data Manager
Google is integrating Store Sales into the Data Manager in Google Ads, facilitating easier import of in-store…
Google Expands Waze Ads to 42 Countries
Google has expanded access to Waze Ads beyond the United States, now covering a total of 42 countries. This…