“Deal Ends” Annotation Spotted for Shopping Ads
Google Merchant Center has introduced a new experimental annotation named Deal Ends, which displays urgency…
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PPC News: Google Merchant Center
145 posts
PPC News Feed is your go-to source for the latest Google Merchant Center updates. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Ask Advisor Now Available in Google Merchant Center
The Ask Advisor feature, announced during Google Marketing Live 2026, is now gradually rolling out to selected…
Local Inventory Ads Enabled By Default
Local inventory ads will now be enabled by default in Shopping campaigns starting August 31, 2026. …
Content API Deprecation on August 19
The Content API will be deprecated on August 19 for ecommerce stores. Brands still relying on this API must…
Google Confirms Fix for Shopify Product ID Bug
Google has confirmed it is fixing the Shopify product ID bug that resulted in some merchants losing historical…
Google Redesigns Promotion Marketing Methods Layout
Google is rolling out a redesigned Promotion marketing methods layout in Merchant Center. The updated interface…
Google Adds New Structured Data for Sales and Categories
Google has updated its Merchant listing structured data to align better with Google Merchant Center…
AI Performance Insights Now in Limited Pilot in GMC
A new report called AI performance insights is currently in a pilot phase with select Merchant Center accounts…
Google and YouTube Shopify App Sync May Reset Product IDs
Google has acknowledged reports that reinstalling the Google & YouTube Shopify app before the August 18,…
Merchant Center Next Is Now Merchant Center
Starting July 2026, the “Next” branding will be removed from the Google Merchant Center interface…