Passkey Requirement Enforced in Google Merchant Center
Starting October 29, Google Merchant Center will enforce passkeys for certain actions to enhance security. This…
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PPC News: October 2026
151 posts
Explore PPC news published in October 2026, curated to help you save time and stay in the loop in the ever evolving PPC world.
Demand Gen Creative Guidelines Enhance Engagement
Google Ads has released best practices for creative in Demand Gen campaigns, emphasizing the power of creative…
Demand Gen Cost Adjustment Timeframe Updated
Google Ads has increased the performance-based cost adjustment period for Demand Gen campaigns from three weeks…
Scrolling Marquee for Reviews and CTA Tested in Search Ads
Google Ads is testing a scrolling marquee-style display for ratings and reviews in sponsored Google Search…
Google Pauses Ads for Russian Advertisers and Users
Google has announced a new pause on ads for Russian advertisers and serving ads to users in Russia. This update…
Financial Services Verification Expands to US and Canada
Google is expanding its Financial Services Verification to the United States and Canada, building upon its…
Google Ads Introduces Centralized Policy Issue Tracking
Google Ads has introduced a Policy Summary page under the Admin section, giving advertisers a centralized view…
Google Documents AI Review Summaries in Search Ads
Google has launched a new help page detailing the use of AI-generated review summaries in Search ads. These…
New Customer Lifecycle Goals for Holiday Campaigns
Google has introduced new customer lifecycle goals across various campaign types to enhance holiday season…
‘Sourced Videos’ Toggle Introduced for Asset Optimization
Google Ads has introduced a new ‘Sourced Videos’ on/off toggle within the Asset optimization…