Google Tests “Direct Offer” Asset in Google Ads
Google is testing a new Direct offer asset in Google Ads. It shows up in the Assets interface with a beta label,…
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PPC News: October 2026
151 posts
Explore PPC news published in October 2026, curated to help you save time and stay in the loop in the ever evolving PPC world.
Merchant Center UCP Integration Hub Rolls Out in the US First
The Merchant Center UCP integration hub is now gradually rolling out in the United States, offering merchants…
Google Ads Editor 2.10 and Older Stop Working October 19
Google Ads Editor versions 2.10 and earlier will no longer be supported starting October 19, 2026. This update…
Sitelinks in AI Mode Being Tested by Google
Google is experimenting with sitelinks in the AI Mode of its ad platform to determine which ad formats drive the…
YouTube Shopping Arrives in the Netherlands
The YouTube Shopping Affiliate Programme has officially launched in the Netherlands. This new initiative brings…
Microsoft Extends SOAP API Availability Until January 2027
Microsoft has announced a change in its API transition strategy. All new API features and enhancements will now…
Loyalty Customer Match Expands to AI Mode and More Regions
Google has updated the Merchant Center help documentation to reflect new expansions in the Loyalty Customer…
AI Campaign Localization Tool for Search Campaigns
Google has published an official support page of its AI campaign localization tool, currently in beta, for…
MCC Accounts Can Create Google Ads Accounts Without a Campaign
Google Ads manager accounts can now create new accounts without the necessity of setting up a campaign…
Phone Number Appears on Hover in Local Ads
Google appears to be testing a change to Local Ads that hides the advertiser’s phone number by default. …