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Postponement of Third-Party Cookie Deprication on Chrome

A person gesturing toward a circular diagram depicting cells with green and grey elements, suggesting Google's future in audience targeting. A green arrow points downward beneath the diagram. The figure wears a striped shirt and pants, enhancing the minimalistic and abstract illustration.

Google initially aimed to phase out third-party cookies on Chrome by the third quarter of this year. However, the plan has been postponed due to challenges in addressing conflicting feedback from industry stakeholders, regulators, and developers.

The company now plans to begin the deprecation of third-party cookies starting early next year.

Read the official announcement: Update on the plan for phase-out of third-party cookies on Chrome.

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