In November, Google discreetly created a new account on X, dedicated to the Google Merchant Center. Their inaugural post was made on February 20, and now they started to promote it to users using other Google’s profiles. For those involved in ecommerce, this is a good opportunity to follow the account if you are interested.
% Served Metric for Demand Gen
Google has released a new metric column for Demand Gen campaigns called “% Served“. This addition…