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Hana Kobzová

7 posts

Hana Kobzová is a freelance PPC expert and the founder of PPC News Feed. She’s passionate about helping PPC community to stay updated. Whether it’s sharing recent updates, discovering new tricks, optimizing workflows, or programming useful scripts, Hana is always finding ways to empower professionals within the PPC community.

Blog

9 Ways to Check if Consent Mode is Enabled [+ Screenshots]

With the introduction of Google’s Consent Mode v2 in March 2024, if properly set up, you can remain compliant…

November 20, 2024

Illustration of a person sitting with a laptop, examining two large green arrows pointing up and down. Each arrow contains a circular dollar symbol, representing financial or stock market activity—mirroring how one might monitor their Google Ads performance within a monthly spending limit.

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How to Set Monthly Spending Limit in Google Ads

Effective budget control in Google Ads is a great way to optimize the performance of ads within your controlled…

November 17, 2024

Illustration of two people near a large percentage symbol. One holds a smartphone with a shopping cart icon, hinting at Black Friday deals appearing above it, while the other stands near shopping bags. The scene suggests online shopping and discounts.

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Black Friday PPC Statistics: Insights to Boost Your PPC Campaigns

The number of online shoppers has consistently spiked year after year, as shown in Black Friday PPC statistics.…

October 31, 2024

Illustration of five people engaging with technology, showcasing the impact of YouTube Ads. From left to right: a woman with red glasses on a phone, a man using a tablet, another man reclining with a phone, and a couple working side by side on laptops. Red and gray tones dominate the background.

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How To Create Effective YouTube Ads [+ Example Video Breakdown]

Creating an effective YouTube video ad requires more than just great visuals. From grabbing attention in the…

September 9, 2024

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Interview with Ed Leake: The Mind Behind God Tier Ads

Meet Ed Leake, a prominent figure in the PPC world and a true expert in digital advertising. With over 13 years…

August 30, 2024

A Google Analytics dashboard displays the 'Traffic Acquisition' report, showcasing various session sources and mediums. A magnifying glass highlights '(organic)' within the list, emphasizing organic traffic data among entries like 'google / cpc' and noting areas to fix organic inconsistencies.

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Fix Organic & Not Set Google Ads Campaign Name in GA4

Are you struggling with (organic) or (not set) values showing up for Campaign Name when analyzing Google Ads…

August 28, 2024

E-SHOW Barcelona - Presentation

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E-SHOW Barcelona 2024: The Future of eCommerce & Digital Marketing

The E-SHOW Barcelona has firmly established itself as the go-to event for discovering the latest solutions,…

May 16, 2024