Demand Gen Gets Campaign Type Attribution in Beta
Google has introduced a new attribution feature for Demand Gen campaigns, currently in beta. This development…
Microsoft Builds a PMAX Draft From a Business Snapshot
Microsoft Advertising has revamped its account setup process, allowing new advertisers to receive an…
Google Ads Tests Redesigned Billing Menu With More Options
Google Ads is testing an updated billing menu that reorganizes sections and provides more links to various…
Microsoft Conversions API Now Supports Restating and Retracting Conversions
Advertisers using the Microsoft Conversions API can now restate and retract conversions, allowing for…
Google Ads Introduces Channel Prioritization and Budget Allocation
Google Ads has introduced new channel prioritization and budget allocation features, expanding control for…
Lead Forms Now Allow Advertisers to Qualify Leads
Google Ads has added an option to mark specific answers as qualifying leads when creating custom questions in…
Google Merchant Center Adds Store Address Attribute
Google Merchant Center has introduced the store address [store_address] attribute, which is now required for…
Merchant Center Faces Video Link Processing Issue
Google has confirmed an ongoing technical issue in Google Merchant Center where product video links are getting…
Google Tests Larger Three-Dot Menu Icon on Desktop
Google appears to be testing a larger three dot menu icon in Search ads on desktop. The change was spotted in…
Microsoft Adds OR Filters and Custom Columns in Trend Charts
Microsoft Advertising has introduced practical upgrades to its UI, enabling more efficient data manipulation…