Google Begins Limited Test Of Healthcare Ads In AI Mode
Google has confirmed a limited test of healthcare-related ads in AI Mode in the U.S. for English queries. Ads…
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PPC News: Lead Generation
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PPC News Feed is your go-to source for the latest updates on lead generation advertising. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Microsoft Advertising Updates UTM Auto-Tagging
Starting September 2, 2026, Microsoft Advertising will update its UTM auto-tagging system to…
Google Tag Gateway for Advertisers Now Available via GCP
The Google Tag Gateway for advertisers integration with Google Cloud Platform (GCP) has been…
Bing Tests Bigger Favicon for Sponsored Ads
Bing is testing a bigger favicon for sponsored ads. This feature aims to enhance the visibility of sponsored…
Google Shows Publisher Reviews
Google is showing publisher review below certain Search Ads. An example includes a quote by PCMag stating,…
Bing Tests New Free Shipping Display in Search Results
Bing is testing yet another way of showing free shipping in its search resutls. The current version of…
Bing Tests New Sitelinks On Ads
Microsoft Bing is testing a new style of sitelinks for search ads. These sitelinks feature a narrower design,…
Data Manager API Now Supports Event Ingestion for Google Ads
The Data Manager API has introduced new functionalities, allowing for the sending of offline conversion events…
Branded Searches Control Setting for AI Max
A new setting has been introduced in AI Max campaigns within Google Ads, enabling advertisers to manage how…
Google Ads API Transitioning to Total Co-view Reach Metrics
Starting June 2nd, 2026, the Google Ads API will transition reach metrics to a “Total…