Google Adds Invalid Leads Prevention Guide
Google has introduced a new guide for lead generation advertisers aimed at preventing invalid leads. This help…
Browsing Tag
PPC News: Lead Generation
1532 posts
PPC News Feed is your go-to source for the latest updates on lead generation advertising. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Google Ads Sponsored Results Showing Label Misalignment Bug
A formatting bug in Google Ads seems to cause the “Sponsored results” headline to occasionally…
Microsoft Ads API Returns Editorial Reasons for Assets
The Microsoft Advertising API’s GetEditorialReasonsByIds service now supports ImageAsset and TextAsset…
Merchant Center Expands Conversational Attribute Specs
Google Merchant Center has enhanced its product data specifications by adding detailed formatting guidelines for…
Demand Gen Ad Reviews Can Take 3-5 Business Days, Edits Reset the Clock
Google has updated its help page to specify ad review times for different campaign types. Most reviews are…
Microsoft Expands Customer Match CDP Partners
Microsoft Advertising has expanded its Customer Match partner list, now including several new customer data…
Target-Based Bidding Change Finished Rolling Out on August 27
Starting on August 17, 2026, Google began rolling out its rewrite of Target CPA and Target ROAS for budget…
Microsoft Advertising Publishes AI Content Transparency Rules
Microsoft Advertising has introduced a dedicated help page outlining transparency rules for AI-generated and…
Advertisers Upset as Promotional Credits Get Invalidated
Advertisers using Google Ads are experiencing frustration as promotional credits are being revoked after they…
Message Assets Add Google Messages as a New Option
Google is testing Google Messages as a new option for Message assets in sponsored search results. Google…