Google Unveils September Demand Gen Updates
Google’s latest Demand Gen updates for September introduce features aimed at enhancing engagement on…
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PPC News: Google Ads
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PPC News Feed is your hub for the latest Google Ads news today, helping you keep up with the latest changes. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Native Checkout Enabled by Default in Merchant Center
Google is now auto-enabling native checkout for products in Google Merchant Center that support the Universal…
Update to Legal Requirements Policy
Google’s Legal Requirements Policy now includes additional self-regulatory codes for advertisers targeting…
LSA Now Lets Users Message Up to 6 Businesses
Google’s Local Services Ads (LSA) have added the Request Multiple Opinions feature. Users can now send the…
AI Max Expands With New Reporting and Language Options
Google is expanding its AI Max features with new language support and a reporting feature. AI Brief, previously…
Google to Pilot Gun Accessories Ads in US
In October 2026, Google will start a six-month pilot in the United States allowing ads for certain gun…
Demand Gen FAQ Moves Display Inventory to CPM
The Demand Gen FAQ has been updated to reflect a significant change in billing for Google Display Ads.…
Google CSS Product Pages Get Rating and Review Count Attributes
Google Merchant Center has introduced new attributes for CSS product pages, allowing CSS partners to submit…
Google Tests URL Breadcrumbs for Sitelinks in Ads
Google is testing the use of URL breadcrumbs for sitelinks displayed in sponsored search ads. The inclusion of…
AI Mode Now Displays Sponsored and Organic Products
Google is testing a new AI Mode that presents sponsored ads and organic product listings together in one…