Google Ads has introduced a new Results tab within the Recommendations section. This update was anticipated after Google published a dedicated help page in February 2026, and it now brings additional visibility into performance.
Advertisers can see the incremental impact of applied bidding and budget recommendations, helping them better understand what changes actually drove results.
With this feature, users can see whether Google’s suggestions have made a measurable difference in campaign performance, as opposed to relying solely on Google’s conclusion.
This update was discovered by Arpan Banerjee.