Thomas Eccel shared that, for the first time, a Google Ads rep contacted him directly on WhatsApp without specifying which account it was for. The message came from a verified Google Ads Business account (had a blue tick).
![Screenshot of a chat interface titled"Chat" with filters like"Tutte" and"Preferiti." A conversation from advertisers at Google Ads Italy is marked as"NEW." The message preview says,"Ciao Thomas Eccel, sono [name], Account Ma..." reminiscent of a WhatsApp notification style.](https://ppcnewsfeed.com/wp-content/uploads/2025/02/google-ads-rep.png)
Google Ads API May Support Third-Party GenAI Tools via MCP
Google is exploring a new Model Context Protocol (MCP) Server within the Google Ads API to enable third-party…