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Microsoft Advertising Announces Upcoming Changes to Hotel Centre Subaccounts

Last updated on January 16, 2024

A woman sits at a desk using a laptop, perhaps managing subaccounts or setting up Microsoft Advertising campaigns. She wears a light-colored blouse, her hair tied back. The modern room features a couch and large flat-screen TV on the wall, with a phone placed beside her.

Microsoft Advertising published an official announcement related to Hotel campaigns.

Starting 6 February 2024, the creation of subaccounts and bid management within Hotel Centre will be deprecated. The exclusive method for managing lodging solutions will be through the recently introduced Lodging campaigns. This new cross-platform solution provides enhanced targeting opportunities and greater control for advertisers.

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