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Combining Square and Landscape Images in Search Ads

A screenshot of a Google search results page for "energie vergelijken" features an eye-catching Search Ads section. At the top, a vibrant landscape image showcases two smiling people outdoors under the "Vandebron.nl" banner, offering energy comparison services with a €150 discount.

Typically, search ads present either square or landscape images. However, Marcel Smal has spotted a search ad that combines image assets of both ratios within a single advertisement on desktop devices.

Incorporating various images in different dimensions (square and landscape) has become increasingly important.

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