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Review Delays Impact Google Ads Demand Gen Campaigns

Illustration of a person sitting with a laptop, leaning against a large blue pause button set within a segmented circular chart, symbolizing Ad Groups paused by Google. The image uses minimalistic grayscale tones with blue accents.

Google Ads is experiencing delays in Demand Gen campaigns as many advertisers report reviews taking over seven days to complete. This issue has been noted across multiple accounts and industries.

Illustration of a person sitting with a laptop, leaning against a large blue pause button set within a segmented circular chart, symbolizing Ad Groups paused by Google. The image uses minimalistic grayscale tones with blue accents.

Ginny Marvin, Google Ads Liaison, confirmed the delays and stated that Google’s teams are actively working on a solution, although no timeline has been provided.

For advertisers seeing their Demand Gen ads stuck in review, it is a known issue on Google’s side.

This update was shared by Matthew Skelton and Anu Adegbola.

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