Microsoft Launches Modeled Conversions for UET Consent Mode
Microsoft has launched Modeled Conversions for UET Consent Mode, giving advertisers a more complete picture of…
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PPC News: Microsoft Advertising
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PPC News Feed is your hub for the latest Microsoft Advertising news. No more juggling multiple sources. We gather all the updates, so you don’t have to.
PMax in Microsoft Ads Now Offers Share of Voice, Budget Tips & More
Microsoft Advertising has rolled out fresh reporting tools and campaign controls for Performance Max campaigns,…
Clearer Delivery Statuses in Shopping Campaigns
Microsoft Advertising just rolled out new delivery status messages and a campaign diagnostic tile to help…
Microsoft Advertising Introduces Premium Streaming Campaigns
Microsoft Advertising has quietly launched a new campaign type called Premium Streaming in its online interface,…
Microsoft Advertising Launches Unified Website Exclusion Lists
Microsoft Advertising is rolling out central website exclusion lists that cover both Audience and Search ads,…
Microsoft Advertising’s Audience Planner Gets a Boost
Microsoft Advertising has upgraded its Audience Planner with new features aimed at improving audience…
Lifetime Budgeting Comes to Microsoft Advertising
Navah Hopkins shared an update that Microsoft Advertising just rolled out lifetime budget support for Audience…
Microsoft Ads Just Improved Impression-Based Remarketing
Navah Hopkins shared a major update on Microsoft Advertising, which has just unlocked more power in…
Delivery Truck Icons Appear in Bing Ads
Bing is experimenting with delivery truck icon showing next to certain search ads, highlighting free shipping or…
TCPA & TROAS Removed as Standalone Strategies in Microsoft Advertising
Navah Hopkins shared that starting August 4, 2025, Target CPA (TCPA) and Target ROAS (TROAS) will no longer be…