Bing Tests Bold Site Names in Search Ads
Bing is testing a subtle update to its Search ads interface. When users hover over the search box, the site name…
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PPC News: Microsoft Advertising
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PPC News Feed is your hub for the latest Microsoft Advertising news. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Microsoft Advertising Introduces Product Explorer
Microsoft Advertising is adding Product Explorer, a new Merchant Center feature that provides a unified,…
Bing Gives Searchers A Way To Disable AI Features in SERP
Bing has introduced a new feature allowing users to disable AI Copilot responses in search results. A browser…
Microsoft Allows Audience Ads for Cryptocurrency Exchanges
Microsoft has announced that Audience Ads for cryptocurrency exchanges are now permitted in all markets where…
Bing Introduces Visits on Site Label for Ads
Bing has rolled out a new test for sponsored results that displays a ‘Visits on Site’ label, similar…
Microsoft Advertising Updates UTM Auto-Tagging
Starting September 2, 2026, Microsoft Advertising will update its UTM auto-tagging system to…
Bing Tests Bigger Favicon for Sponsored Ads
Bing is testing a bigger favicon for sponsored ads. This feature aims to enhance the visibility of sponsored…
Bing Tests New Free Shipping Display in Search Results
Bing is testing yet another way of showing free shipping in its search resutls. The current version of…
Bing Tests New Sitelinks On Ads
Microsoft Bing is testing a new style of sitelinks for search ads. These sitelinks feature a narrower design,…
Bing Experiments With Bold URL Display
Bing is testing a new feature that causes sponsored result URLs to become highlighted in bold when users hover…