Microsoft Extends SOAP API Availability Until January 2027
Microsoft has announced a change in its API transition strategy. All new API features and enhancements will now…
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PPC News: Lead Generation
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PPC News Feed is your go-to source for the latest updates on lead generation advertising. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Loyalty Customer Match Expands to AI Mode and More Regions
Google has updated the Merchant Center help documentation to reflect new expansions in the Loyalty Customer…
AI Campaign Localization Tool for Search Campaigns
Google has published an official support page of its AI campaign localization tool, currently in beta, for…
MCC Accounts Can Create Google Ads Accounts Without a Campaign
Google Ads manager accounts can now create new accounts without the necessity of setting up a campaign…
Phone Number Appears on Hover in Local Ads
Google appears to be testing a change to Local Ads that hides the advertiser’s phone number by default. …
Google Removes the 50-Conversion Learning Period Guidance
Google has removed the reference to 50 conversions required from its documentation on learning periods for bid…
Bing Tests New Ad Design in Shopping Search Results
Bing is currently testing a new ad design within its shopping search results. The test showcases a redesigned…
Google Updates Editorial Policy for Business Names
Google will update its Business name requirements policy in October 2026, allowing differences between a…
Update to Destination Not Working Help Article
Google has updated the Destination not working article to provide additional examples for advertisers…
“Consumer Review” Extensions Spotted in Bing Ads
Microsoft Advertising now includes a “consumer review” extension in Bing’s sponsored results…