Microsoft Rewrites Xbox Dash Ad Rules With Long Prohibited List
Microsoft has revised its advertising rules for the Xbox Dash placement within the Microsoft Audience Network.…
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PPC News: Lead Generation
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PPC News Feed is your go-to source for the latest updates on lead generation advertising. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Klaviyo Added as Customer Data Source Partner
Google Ads has added Klaviyo as a new integration for Offline Conversion Import and Customer Match. The…
App Campaigns Product Report Adds Cost and Conversions
Advertisers using App campaigns can now access product-level reports detailing both Cost and Conversions…
Shopping Ads Now Showing in AI Mode
Google is now displaying Shopping ads within AI Mode results. Two different formats were spotted: This…
Google Tag Gateway for Advertisers Exits Beta on Akamai and Fastly
The Google tag gateway for advertisers has exited its beta phase with Akamai and Fastly. This change means the…
YouTube Creator Partnerships Analytics Adds Reach Metrics
YouTube Creator Partnerships has introduced new Reach metrics under the Analytics tab. These metrics…
Bumper Ads Redefined as 5 to 6 Seconds Long
Google has redefined the specifications for bumper ads through recent changes on the official Google Ads help…
Hotel Campaigns Can Now Target Regions and Cities
Google Ads has updated its guidance, allowing Hotel Ads campaigns to target and exclude specific geographic…
Automated Promotion Assets Launched in Google Ads
Google Ads has introduced a new account-level automated asset called Automated promotions. This feature allows…
Business Agent Can Now Be Enabled From Shopify
Google has updated its Business Agent help page to let Shopify merchants enable the AI powered shopping…