Budget or Bidding Target Experiments Introduced for Search Campaigns
Google is expanding its Search campaign experiments with new ways to test budgets and ROI targets across…
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PPC News: Ecommerce
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PPC News Feed is your go-to source for the latest updates on ecommerce advertising. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Business Logos for Shopping Added in Google Ads
Advertisers setting up Performance Max and Shopping campaigns can now add their business logo directly in Google…
TrueView Campaigns Upgraded to Video View Campaigns
Google Ads is upgrading TrueView in-stream and in-feed consideration campaigns to Video View Campaigns (VVC),…
Update to Misleading Ad Design Policy
Google has updated the Misleading ad design policy article to provide additional examples and clearer…
Offline Conversion Uploads Have 7-Day Upload Gate
Google has updated its About Attribution Reports help page to include a new section detailing the 7-day offline…
Google Updates Minimum Product Image Size for Product Feeds
Google is sending out email announcing that effective January 31, 2027, all product images in Merchant Center…
AI Max Rolls Out Globally in Microsoft Advertising
Microsoft Advertising has started rolling out AI Max globally to all accounts as an optional suite for Search…
Microsoft Ads Removes Max CPC for Conversion-Based Strategies
Microsoft Advertising is investing heavily in enhancing its bidding and measurement capabilities. Advertisers…
Google Ads Introduces Automatic Sitelink Suggestions
Google Ads can now help advertisers find sitelinks for their ad extensions. A new feature within the Google Ads…
Google Ads API v25.1 Released
Google has announced the release of v25.1 of the Google Ads API. New features in v25.1 include: A live…