Device Data in Performance Max
Thomas Eccel spotted device metrics in Performance Max campaigns. Conversion data is included as well.
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PPC News: December 2023
46 posts
Explore PPC news published in December 2023 all curated for you to save time and stay in the loop in the ever-evolving PPC world.
Business Operations Verification Process Improved
Google Ads is simplifying its business operations verification process. It has announced various enhancements…
Automatically Created Assets Column on Campaign Level
Vivek Gupta noticed a newly added column at the campaign level, labeled “Automatically Created…
More Formats Available For Video Reach Campaigns
Video Reach Campaigns have been enhanced for more effective reach, now providing the capability to connect with…
Vehicle Ads For Aggregators in the U.S. and Canada
Google announced that aggregators are now eligible to show vehicle ads in the United States and Canada. Read the…
Conversion Diagnostics on Account Level
In some Google Ads accounts, under the Conversions section, a new tab labeled “Diagnostics” has…
Remove Ads Button on YouTube
Thomas Eccel spotted a Remove Ads button appearing on YouTube during the playback of a video ad, which redirects…
YouTube Interactions Renamed to YouTube Engagements
In October, the YouTube Interactions video campaign subtype was spotted. Recently, Ivelina Ansarova provided a…
Temporary Opt-Out from Search Partners Across Campaigns
Google is providing advertisers with a temporary option to exclude their ads from appearing on Search Partners,…
RSA Campaign Assets Extended to More Accounts
RSA headlines and descriptions on the campaign level have been spotted already in May 2023. Now, it seems they…