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Google Accepts Trade and DBA Names from December 2023

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In December 2023, Google plans to update its advertiser verification program to include the verification of trade names or “doing business as” (DBA) names. This update will be applicable as long as both the trade name or DBA name and the legal name of the business are present on the legal document submitted for verification, allowing for the recognition of both names jointly.

Read the official announcement: Update to Advertiser verification program.

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