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PPC News: August 2023

42 posts

Explore PPC news published in August 2023 all curated for you to save time and stay in the loop in the ever-evolving PPC world.

You're invited to be part of the first wave with priority access to try Google Merchant Center's Product Studio Generative AI Image Tool on Shopify. Experience this suite designed for crafting high-quality product images. Don't miss out on this exclusive opportunity!

Product Studio Now Live in First Wave of Google Ads Accounts

Product Studio is now rolling out to early adopters. David Kyle shared the email he received and he now has…

August 31, 2023

Screenshot of a Google Ads interface displaying campaign settings, including feeds and bidding with manual CPC selected. Targeting options are set to the Google Search Network. The date range is June 1-24, 2024. Notably, it highlights the new One-Click Experiment feature for optimizing strategies.

One-Click Target ROAS Experiment in Campaign Settings

Do you use Manual CPC? Google has added an option to run an experiment for Target ROAS directly from the…

August 30, 2023