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Google Tests URL Breadcrumbs for Sitelinks in Ads

Screenshot of a Capterra webpage listing “Top 10 SEO Keyword Tools.” The page offers free lists of products, systems, small business software, and forms automation, with category tags below each option.

Google is testing the use of URL breadcrumbs for sitelinks displayed in sponsored search ads.

The inclusion of URL breadcrumbs aims to give users a better understanding of where they will be landed when they click on these sitelinks, enhancing navigation transparency. 

This update was shared by Sachin Patel.

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