Microsoft Enables Target and Bid for LinkedIn Audiences
Microsoft Advertising has updated its options for LinkedIn profile targeting within Audience campaigns.…
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PPC News: Display
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PPC News Feed is your go-to source for the latest updates on Display campaigns. No more juggling multiple sources. We gather all the updates, so you don’t have to.
Display Expansion Moves to Channel Prioritization in February 2027
Google Ads is set to overhaul its Display Expansion feature in Search campaigns as it transitions to a new…
Demand Gen Now Accepts HTML5 Ads for the Display Network
Demand Gen campaigns in Google Ads can now integrate HTML5 ads alongside static image ads for the Google Display…
Demand Gen’s New VTC Counting Method Unveiled
Google Ads has introduced a novel approach to counting view-through conversions (VTC) for Display ads in Demand…
Demand Gen FAQ Moves Display Inventory to CPM
The Demand Gen FAQ has been updated to reflect a significant change in billing for Google Display Ads.…
Demand Gen Turns On VTC Optimization by Default
Newly created Demand Gen campaigns in Google Ads will now have view-through conversion (VTC) optimization…
Microsoft Rewrites Xbox Dash Ad Rules With Long Prohibited List
Microsoft has revised its advertising rules for the Xbox Dash placement within the Microsoft Audience Network.…
Troubleshoot Performance Fluctuations Help Pages Updated
Google Ads has released new documents to help advertisers troubleshoot performance fluctuations and changes…
Google Tests ‘For You’ Label in Dynamic Remarketing Ads
Google is testing a new label in dynamic remarketing ads displayed on its Display Network. The label,…
Microsoft Pilots Audience Ads for Cryptocurrency Exchanges
Microsoft has updated its Financial products policy, now allowing Audience Ads for cryptocurrency exchanges as a…