PMAX Lets You Save Asset Group Edits as an A/B Test
Google Ads has updated Performance Max with a new feature allowing advertisers to save asset group edits as an…
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PPC News Feed is your hub for the freshest updates in the ever-evolving world of Pay-Per-Click advertising. We sift through the sources so you save time and stay informed effortlessly.
Demand Gen Shows Promotion Assets on YouTube
Retailers running feed-based Demand Gen can now apply discount tags from promotion assets directly on YouTube…
Google Allows Select Firearm Accessories and Gun Parts in the US
Starting October 2026, Google Ads has updated its policy to permit US advertisers to run ads for select firearm…
In-Stream Ads And Bumpers Now Run on YouTube Playables
Advertisers using video ads on YouTube can now expand their reach as in-stream ads and bumpers have been…
Google Updates How Performance Max Handles Brand Searches
Google has updated its documentation to indicate that Performance Max campaigns may filter out navigational and…
Google Names 15 Conversions in 30 Days as the PMAX Stability Threshold
Google has revised its guidance for Performance Max campaigns, requiring at least 15 conversions over 30 days to…
Microsoft UET Conversions API Now Accepts Events up to 90 Days Old
Microsoft Advertising has extended the UET Conversions API event submission period from 7 days to 90 days. This…
Body Style Attribute Added to Vehicle Feeds
Google Ads has introduced a new body style attribute specifically for Vehicle ads. This attribute describes the…
“Promotional Offers” Section Added to Google Ads
A new section labeled “Promotional Offers” has been spotted within Google Ads under the Billing…
Google Ads API Version 26.1 Released
Google Ads has released version 26.1 of its Google Ads API. This update includes budget controls for ad network…