Microsoft Advertising introduced a fresh redesign of its conversion tracking setup. The new interface introduces a much more visual and guided experience.
The first screen when you create a new conversion goal now displays large, illustrated cards where you choose where you want to track conversions. Whether it’s a business website, app store, or offline conversions, each option is presented in a clean and visually distinct way.
And the second step follows the same style. You’re asked how you want to set up conversion tracking. You can choose either using a simplified setup or manual setup. Again, the platform uses visuals.
Here’s a screenshot of the previous interface that was text-oriented and lacked visual structure.
This update was spotted by Hana Kobzová.