Microsoft Advertising’s Audience Planner Gets a Boost
Microsoft Advertising has upgraded its Audience Planner with new features aimed at improving audience…
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PPC News: July 2025
75 posts
Explore PPC news published in July 2025 all curated for you to save time and stay in the loop in the ever-evolving PPC world.
Ad Group Settings for AI Max Available in Beta
Google Ads is testing a new “Ad group settings for AI Max” that gives advertisers more control over keyword…
Google Ads Tests Grouped Favicons Next to Sponsored Label
Google Ads is experimenting with a new visual format on the search results page on mobile devices, displaying…
Search Term Insights Now Available for RSAs
Google Ads is testing a new beta feature that groups search terms triggering Responsive Search Ads into…
No More “Edit Source” Needed in Remarketing Code Setup
Dario Zannoni shared an update that one no longer needs to manually enable dynamic remarketing or select your…
Google Tests Rectangular Sitelinks in Search Ads
Anthony Higman spotted something new while reviewing Google’s search results in Safari: a rectangular-shaped…
Landing Page Screenshot Spotted Live in a Video Ad
Google is now showing landing page screenshots in Demand Gen video ads. This visual preview feature, recently…
Tracking and Ads Disabled for EU Sites Without Consent Mode
Google has begun enforcing its EU User Consent Policy by disabling conversion tracking, remarketing, and both…
AI Max Search Ads Spotted Live
Nikki Kuhlman recently spotted her search ad with AI Max enabled and shared her observations: Just a reminder:…
Google to Wipe PMax Historical Channel Data
Aleksejus Podpruginas shared that Google is rolling out standardized Channel Performance reports for PMax,…