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Two Catch-All Campaigns for Shopping

Screenshot of a search bar displaying a suggestion: "Target all eligible Shopping products with 2 Catch-All Campaigns," accompanied by a "View" link. In the corner, options for "All filters" and "Add filter" are visible.

A new notification was discovered under Notifications in the Google Ads account interface that recommends to target all eligible Shopping products with 2 catch-all campaigns.

A notification on the platform reads, "Target all eligible Shopping products with 2 Catch-All Campaigns," available to view. The backdrop displays a search bar labeled "Search for a page or campaign," ideal for optimizing your Shopping Campaigns.

Upon selecting the “View” link, the user is directed to the recommendation page. Here, Google advises the creation of a standard Shopping campaign to target all eligible Shopping products, coupled with the suggestion to assign a low priority to this campaign.

Screenshot of a Google Ads interface displaying a recommendation to target all eligible shopping products with a catch-all campaign. The suggestion highlights increasing inventory coverage, adjusting campaign priority, and notes 226 untargeted products for maximizing your shopping strategy.

This news was first spotted by Adriaan Dekker. The screenshots were taken by both Adriaan and Hana Kobzová.

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