Search Themes in the Table view

September 23, 2023

Screenshot of a webpage displaying the "Search Themes" section, noting no themes are provided yet. A green starburst with "New!" and an alert icon highlight updates. User data, signals, and SEO keywords are listed on the right in a concise table view.

Thomas Eccel identified a new addition to Performance Max campaigns in the Table view. There is a new column dedicated to Search themes that were first spotted in July 2023.

Google Renames Destinations to Marketing Methods in Merchant Center

February 17, 2026

Google Merchant Center has updated its terminology by renaming “Destinations” to “Marketing methods.” The new…

Screenshot of a data source setup page in Google Merchant Center showing details for a UK Product Feed, including update schedule, countries, language, feed label, and Marketing Methods. A red arrow highlights the “Marketing methods” section.

1 min read

Google Reveals PMAX Placements Incl. Search Partners

February 17, 2026

A new update to Google Ads reporting has brought increased transparency for advertisers using Performance Max.…

A screenshot of a Google Ads interface shows a table listing ad placements, types, networks, and impressions. Labels with arrows highlight "Placement," "Type," "Network," and "Impressions." PMAX Reporting for Search Partners Visibility is featured. The name "Thomas Eccel" appears at the top.

1 min read

Google Shifts Lookalike Segments to Suggestion Mode

February 16, 2026

Google is updating how Lookalike segments work in Demand Gen campaigns, moving the default setting from strict…

A webpage explains using Lookalike Targeting in Google Demand Gen campaigns as a targeting constraint. A yellow info box highlights feature Changes, with several linked resources and a contents list on the page.

1 min read

Google Ads Launches Results Tab for Recommendations

February 16, 2026

Google has published a new official help page introducing the Results tab in Google Ads Recommendations,…

Screenshot of a Google Ads help article titled “About the Results tab in Google Ads Recommendations,” explaining how post-apply impact reporting works and what to expect when viewing your campaign performance results.

1 min read

Search Themes in the Table view

Related posts:

Share this article

Read next

Google Renames Destinations to Marketing Methods in Merchant Center

Google Reveals PMAX Placements Incl. Search Partners

Google Shifts Lookalike Segments to Suggestion Mode

Google Ads Launches Results Tab for Recommendations